What is the ukrsepro certificate of conformity services

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Nowadays there are many products with different labels on the shop shelves. Consumers can be
guided by the presence of labels that confirm the conformity of the product when buying a particular
product. However, often the product packaging does not contain any additional information about the
graphical labels other than a graphic image. Given that the perception of quality for each person and
manufacturer may be different, the quality guaranteed by the manufacturer may not be related to the
quality expected by the consumer. The consumer may not be interested in the fact that this product is
produced in accordance with environmental standards and has a natural composition, but it may be
important for him, the product is certified e.g. in the system of GOST.
Since each person perceives quality a little differently, it is necessary to define the concepts of
quality and the quality mark. The first chapter of my diploma thesis looks at how the perception of quality
has changed in history and also examines modern concepts of quality. In chapter one, I also define the
quality mark, which is the basis for my entire thesis.
In order for the consumer to make a responsible choice of goods with one or another mark, he
must understand what is behind the label on the package. Often the package does not contain any
additional information about the quality mark except for the graphical picture, that is why in the second
chapter the Russian quality marks which can be found on the goods on the Russian market were
considered.
On the shelves of Russian stores can be found not only goods produced in Russia, but also
goods imported from abroad. Foreign goods can also be marked with different quality marks. For this
reason, in chapter three, I considered the most popular quality marks of countries that import the greatest
amount of goods into Russia.
The next part, presented in the fourth chapter, aims to identify the consumer perception of
quality marks. In this chapter, a study of consumer attitudes towards quality and quality marks was
conducted. The research was carried out by interviewing potential consumers through questionnaires. A
representative sample was compiled for the survey, which corresponds to the statistics on buyers in
Russian stores.
The fifth part of the diploma thesis is devoted to the analysis of costs and benefits of obtaining
of a quality mark. This section examines the possible benefits of obtaining a quality mark from different
parties – from the consumer, from the producer and from the state. Also in this section the costs of
obtaining a quality mark are considered. The data for this part were obtained in cooperation with
Roskachestvo.
The final part of the thesis contains the results and conclusions based on the research done and
data analysis. The value of the work done is considered.

Origin of quality and quality marks
The origin of the perception of quality goes back to ancient times. Ancient people tried to make
their homes, roads, bridges reliable and durable. And they succeeded in doing so, as many ancient
buildings have survived to this day. The history of development of quality marks I will consider together
with the history of development of the concept of quality and its perception.

People have been trying to understand what quality is since ancient times. In the beginning, the
concept of quality was considered only as a philosophical category. It is known that in the III century BC
Aristotle defined the concept of quality as the difference between objects on the basis of “good – bad” .
The problems of quality and standardization in the ancient world were relevant in many
empires. The Roman Empire achieved significant success. The unified system of measurements for land
surveying adopted throughout the Empire; standardization of the size and shape of bricks and pipes;
introduction of a semicircular arch as a standard architectural form; standardization of technological
processes in construction; introduction of rules limiting the height of houses in Rome – all these are
examples of successful development of standardization. The existence of standards for measurements has
contributed to the creation, use and improvement of measuring tools such as an angle meter and a variety

of length meters, as well as methods for calculating distances on flat but uneven surfaces